Platinum TV is your premium digital media solution. An innovative out-of-home advertising medium which allows you to effectively target a hard-to-reach audience in a lively social environment. Running a fully customisable television network known as ‘On-Premise Digital TV’, this exciting concept allows you to run multimedia advertising on large plasma and LCD screens within exclusive hospitality venues such as bars, clubs and pubs.

• Cut-through - A targeted medium in an uncluttered environment
• Engagement - Consumer interaction through innovative add-ons
• Seeding - Reach Opinion Leaders to drive brand adoption
• Quantifiable - Measurement through SMS / Bluetooth interaction and sales data analysis
• ROI - Competitive rates with accountable results

With the continued decline of traditional media, utilising alternative digital channels ensures you will continue to effectively reach your target audience. Platinum TV can cost-effectively complement your strategy using existing campaign creative.

Check out some of the relevant research available on out-of-home / digital media.

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